Bernhardt:

Before you read.  Looking at an article in The Post. I notice the heading is in all caps, and one word is colored instead of black. there is also a logo above the heading. and then a large picture below the heading. There is another small heading under the picture. and then the actual article. within the article there is a quote that is pulled out and made larger probably to emphasis the point. and lastly there in another picture incorporated into the text.

Summary: Bernhardt's article about displaying writing visually and structurally. He discribes the different ways texts are seen. One way he discribes in visually in which tables, images, are added to a text to make the point stronger to the reader. the second way is in the structure. This way the reader still has to read all of the text to gain knowledge, but the organization is in a way that adds meaning to the text itself.

Synthesis: This article can compare to McCloud because it talks about using images to explain points in writing. McCloud and Bernhardt take different approaches to the subject but both make the point that sometime there are deeper meanings in writing than can be seen just by reading, that sometimes require readers to make connections. This article also connects to Bergers idea of perceiving.  Different people will perceive the same thing differently based on who they are. I think this connects with Bernhardt because he says how different visual styles in writing appeal to different types of readers.

Response	Quotation
I picked this one because I always thought this way too, until I came in to english 1510 and found out that this is not the case. There are many different essay organizations and non of them are like high school at all.	"Though classroom teaching often assumes essay organization as the norm."
I had never thought that writing took so much visual stuff into account so I thought that this concept was interesting.	" to attend to the layout of the text requires considering the text as a visual gestalt, focusing attention on the total visual impact of the text on the prospective reader"
I felt like this would be something important to remember when working on my own writing. making key concepts stand out visually against the rest of the back ground.	"The second law of gestalt, that a good continuation or good figure suggests that visual perception works to pull figures out of the background and give them definition against the undistinguished field in which they are located"
When reading this I had a light bulb moment and connected this quote with my communications class, Closure is when you see a picture that is incomplete and your mind automatically fills in the missing parts.	"Invoking a third law of gestalt that of closure."

Thoughts: I thought that Bernhart was an interesting essay because I liked reading how different visuals made reading more appealing. I used several ideas from Bernhart into my own writing pieces. I used images, charts, and boxes to added dynamic appeal to my writing, I think it definitely helps and keeps the reader guessing. 

After you read:  I think McCloud could have represented this article in his comic form by, setting up the difference between an article with visuals and one without and then shown the different reactions with in the cartoon characters to make the point come across clearer.